By ... Kanchana Younwat Thanachai
We may not know that all actions have psychological power to be involved. Not only when wanting to travel, each person has different motivation. Which is what happens within our minds is the lesson "Tourism Psychology"
This has become the research topic of TripAdvisor for the year 2015, which has asked 53,804 tourists and those working in the hotel industry, with Thai people answering 765 questionnaires. go to travel feelings in each period of travel , and how after tourism affects everyday life The results of the research are psychological results in the form of statistical data that can be referred to as "Thai people like no other in the world" .
Q: Why travel?
Answer: Freedom.
Travelers around the world 71 percent travel because they want to create a new perspective on life and open the world. 62 percent want to feel free, drop and not worry about anything. Unlike Thai tourists who are free, the main motivation is 69 percent, followed by wanting to meet people. And participate with 56 percent of the local culture.
If drilling deep into each continent, the more interesting Asian people want to have exciting experiences. Australians need a memorable time. Middle Eastern people want to go out and experience local life. Africans need good care and want to be a special person. North Americans want to connect with close friends more closely. South Americans want to meet new people. And Europeans want to travel to show off their own experiences The results also indicate that Russians want luxury from tourism. While the Barcelona and Beijing people want experience from tourism that cannot be found elsewhere.
Tourism incentives also have other psychological theories, such as the trend of tourist motivation by Pearce, Morrison and Rutledge, including the environment. Meet with local people Understand local culture Strengthen relationships within the family Relax in a comfortable environment. Do activities that are interested in good health, being protected and safe. Receive social status And reward yourself While Swarbrooke said that there are six types of travel incentives: physiological aspects, travel, to meet certain feelings. Travel to obtain status Self-development And personal motivation.
No matter what the reason Or any theory The motivation for tourism alone cannot cause any impact. If you don't decide to leave The research results from TripAdvisor indicate that 54 percent of tourists around the world are excited when booking And the ultimate thrill when arriving at that place Then will feel most relaxed while resting And feel full when you start your journey home.
In conclusion, Thai people are free as the main motivation. In order to happily spend the holiday While most people around the world want to go out and find new perspectives This difference makes us see that our daily lives are missing. Because motivation is the fulfillment of what you want.
Q: What can you do?
Answer: Learn new things.
Thai people want to travel because they want freedom. But when he returned, he learned new things more than people with this motivation. And Thai people are also more open-minded and patient after returning from tourism then other nations.
Research results show that Travelers receive many things when returning from a tour. Both accepting more people New skills and other languages Pay more attention to relationships And come back to explore their own city more Which Thais and people around the world think about 34 percent the same.
In addition, 50 percent of Thai tourists will plan the next trip immediately after returning, as well as 66 percent of the world's tourists who are ready to plan a new one. With the US being the # 1 destination next to Brazil, Australia and England respectively.
Q: What's more, can you travel?
Answer: Couple!
As it was suggested that Thai tourists are unique in the world. Because the answer in this article 18 percent of Thai tourists have a new relationship while traveling. While the number of tourists around the world is 8 percent and more than that, 11 percent Thai people start to build families after returning from tourism. While the numbers around the world are only 4 percent, which is a fairly similar number It is possible that most Thai tourists are single people. And ready to open your heart to new friends And use the opportunity to travel to develop relationships from friends to become fans Or from a girlfriend to be a partner Match the survey results that indicate 5 percent of world tourists and 5 percent Thai tourists want to get married or engaged when traveling together.
Tourism psychology also occurs while acknowledging news. Like Ebola news Even though the epidemic has not yet arrived in Asia, tourists are also worried when traveling across the continent. Or in Thailand, when there were political gatherings in Bangkok Tourism in other provinces Also sluggish Because tourists worry about traveling to Thailand.
Tourism psychology may seem like a basic issue. But it is a matter that the tourism industry must know In order to design services or products to meet the needs and be Including the tourists who are planning to surprise the lovers at the right time.
[ Credit : Posttoday.com ]
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